B2B and B2C companies realize higher ROI with Content Marketing
Content marketing is a tactical tool within the inbound methodology. Effective content marketing focuses on the prospective customer’s needs, buying process and preferred communication.
Effective content marketing can be one of the most powerful weapons to generate more leads and reduce advertising costs.
Why does it work?
Because content marketing is all about providing valuable content that prospects seek out. Content marketing creates two-way communication between your brand and your prospects that educates, engages, and builds rapport.
Content can take on many formats including company blogs, articles, videos, whitepapers, and infographics. DB Marcom can help you develop a content strategy that is custom tailored to your target audience, and help you develop and distribute beautiful, engaging content that drives measurable results.
Our Content Marketing Services:
- Customized solutions designed for your unique needs
- Keyword analysis and market research
- Competitive analysis
- Technical on-site analysis and schema review with solution planning
- On-page search engine optimization of title tags, meta descriptions, H1/H2 tags, image alt tags, and content quality
- High-quality link earning strategies and implementation plans for building domain authority
- Off-page SEO including content strategies and development, citation and directory management, and reputation management
- Ongoing reporting and building strategies that keep you informed while growing your site’s SEO clout
- SEO reinforcement strategies including social search, co-marketing opportunities, and PR